How Often Should You Update Your Website?

Keeping your website updated is more than a chore — it's essential for staying visible, secure, and competitive. But how often do you really need to update it?

Why Updating Matters

Google and your customers both want fresh, relevant information. A neglected site can slip down rankings, give a poor impression, or even pose a security risk.

How Often Should You Update?

• 📅 Text Content: Every 3–6 months (e.g., services, pricing)
• 📰 Blog Posts: Monthly (or quarterly at minimum)
• 🔐 Plugins/Security: Weekly checks for updates
• 📸 Images/Projects: Every time you finish a new job

SEO Benefits of Frequent Updates

Fresh content signals activity to Google. Regular blog posts and updates give more chances to rank for new keywords — especially for local searches in Ireland.

What Happens If You Don't?

• 📉 Traffic drops due to outdated info
• 🤖 Google crawlers stop indexing as often
• 💼 Visitors assume your business is inactive
• 🦠 Security vulnerabilities go unpatched

Case Study: Static Site = Lost Sales

“We didn’t touch our website for a year. Google dropped us off the map. Since Mean Web started monthly updates, leads are back.”
– Liam K., Cork

What Counts as an Update?

Even small changes — a new photo, a sentence tweak, a new testimonial — help. You don’t have to rewrite the whole site each time.

Our Website Care Plans

At Mean Web Design, we offer affordable ongoing support. We update your site every month, fix bugs, and suggest SEO improvements proactively.

Quick Self-Check

• ✅ Is your copyright year current?
• ✅ Are you showing your latest work?
• ✅ Are all links and forms working?
• ✅ Do your services still match your business?

Conclusion

Don’t let your website go stale. A few tweaks every month can mean more visibility, trust, and leads. We’ll handle it — or help you manage it easily.